When you get to many of the online casino sites today, you'll actually see an advertisement and marketing that you have to close before you can get to the actual site. It will offer tell you how much you can get in the bonus or promotion of the say. Some people will wonder why the ad is there before you've even entered the site. It's actually the same thing as going to a land-based casino and seeing flashing neon lights or seeing signs all around. What the online casino is doing is inviting you to come in and enjoy the dazzle, just as the fountain in front of the land-based casino or the flashing sign would do. This is an advertising tactic that invites players to come and play at their casino, and not to go off to another site.